2010 was the year of renewal and change for Nordic Innovation. We spent the year in close dialogue with our stakeholders to figure out the right strategy for the years ahead. Our board, management and staff contributed to this comprehensive strategy development. We also spent time figuring out our role in promoting innovation in the Nordic region, concluding that it is exactly promoting innovation that is our core business. The outcome is therefore a strategy for 2011-2014, placing emphasis on proactive innovation efforts, networking initiatives and competence sharing between the Nordic innovation actors.